How to customize WooCommerce Product Page in Elementor?

Do you want to edit your product page and maximize your conversions? In this guide, we’ll show you how to customize the WooCommerce product page using Elementor to boost your sales.

Previously, we’ve seen how to customize the Shop Page using Elementor to improve the way you display your products. However, in a standard funnel, after the shoppers select a product on the Shop Page, they’ll go to the Product Page. To optimize this step of the funnel as much as possible, you can create and customize the WooCommerce product page using Elementor’s widgets and template designs. So, let’s have a look at how you can make the most of your product pages using Elementor.

Why customize the WooCommerce Product page?

Before jumping into the tutorial, let’s better understand the benefits of personalizing your product page in WooCommerce. With a fully customized Product page, you get the advantage of making your product pages informative, effective, and fully representative of your product’s quality. To that extent, you can add every element that will give you the extra edge when it comes to convincing your customers.

For example, with Elementor, you can quickly add elements to display users’ testimonials or product ratings. Additionally, you can include upselling elements, related products, and even additional sales offers. You can add a custom contact form to every product for better customer responses or demo videos.

Nowadays, competition in eCommerce is fierce. So, you need to be creative and provide shoppers with excellent customer experience to be a step ahead of your competition. That’s why creating a more curated shopping experience with a customized WooCommerce product page is a must.

And the best part is that with Elementor, you can easily create and redesign your product pages. Elementor comes with many product page templates that allow you to create product pages in no time even if you don’t have any designing experience.

So, let’s have a look at how you can customize the WooCommerce Product page in Elementor.

Before we start

Before we start with the tutorial, it’s important to note that for this process you will need Elementor Pro. The premium versions allow you to customize your Product Page templates and enable all the WooCommerce Widgets. If you want to personalize more areas of your site, Elementor Pro is a great investment considering its features and price. For 49 USD per year, you can enjoy:

  • Over 50+ Pro widgets with dedicated WooCommerce widgets
  • Full customization options for specific WooCommerce pages like the Shop page, Cart page, checkout pages, and more
  • 10+ full website kits with 300+ Pro templates for various pages and website designs
  • Dedicated WooCommerce builder with specific templates and widget building options

All the plans have a 30-day money-back guarantee for new purchases.

Elementor Pro

How to customize the WooCommerce shop page in Elementor?

Let’s start by setting up a template for your Product page so you can easily implement all your changes to the product pages.

Create a product page template

So, go ahead and press Templates in your WordPress Admin Dashboard. Then, click Add New to create a new template, select the type as Single product, give it a name, and click Create Template.

customize woocommerce product page elementor - templates new

Once you’re on Elementor’s customization screen, you’ll have the option to either use setup blocks or templates to work with your product page. You can always open this screen by clicking on the Add Template button on the Drag Widget Here section. Moreover, you can choose a wide range of fully designed product page templates that Elementor offers to make your life easier. You can also use smaller blocks that only give you setup sections for your Product page that you can start working with.

For now, we’ll use a few blocks. So, let’s click on the Add Template button, then go to the Blocks tab and select Single product on the template drop-down menu. After that, choose a block that fits your needs and click Insert to add it to your template.

customize woocommerce product page elementor - choose blocks

You’ve just created a WooCommerce product page. Now, it’s time to add some flavor to it so let’s start by customizing our page a bit more using Elementor.

Customizing the WooCommerce Product Page in Elementor

To start with the Product page customization, we’ll first remove the Product rating widget since we don’t have Product ratings enabled on our website. To do this, right-click on the widget you want to remove and press Delete.

customize woocommerce product page elementor - delete widget

Next, let’s add a menu cart button that shows the current cart for the customer. To do that, click on the Grid icon on the top right of the sidebar and use the search bar to look for the Widget menu. Then, drag the widget to your preferred location.

customize woocommerce product page elementor - add menu cart

Now, let’s customize the WooCommerce product page a bit more. Click on the widget, use the left sidebar options to change the icon and its alignment.

Finally, let’s add a few more elements that can be extremely handy for your online store. For example, why not add a video to better display what your product has to offer? You can simply add either a YouTube video or a server hosted video to the bottom of your product pages and customize it to suit your product page. The process for both options is quite similar. Simply add the widget from the widget menu and include the source for the video. You can also choose to autoplay the video, mute it, and so on.

customize woocommerce product page elementor - add video new

This is just scratching the surface but there’s a lot more you can do to customize the WooCommerce product page in Elementor. For example, you can add descriptions, related products, ratings, images, buttons, and much more. So, unleash your creativity and play around with all the widgets and blocks Elementor offers.

Once you finish your customizations, make sure that your page looks good both on desktop and mobile devices.

Customize the Product Page for Mobiles and Tablets

Elementor offers an interesting option to make sure that your product page looks perfect on mobile devices. Simply click on the responsive mode button on the bottom of the left sidebar and change it to either tablet or mobile.

customize woocommerce product page elementor - customize mobile

Then, you can customize various widgets and adjust them so they look perfect on mobile.

Activate your new WooCommerce Product Page

Once you finish customizing your product page template in Elementor, it’s time to enable it for all your product pages. To do this, click on the Publish button on the bottom of the left Elementor sidebar. Then, you’ll need to set a condition for the template. This allows you to enable this new template on specific pages or for specific conditions on your website. For example, you can activate your templates on product pages but also others such as categories pages or even products under specific authors.

To do that, press the Add Condition button and under Include, select the Dropdown option and click Products (or any other option where you want to enable the template). Then, hit Save and Close, and now your newly customized Product Page should be enabled for all your WooCommerce products.

Wrapping up

To sum up, personalizing the product page can improve customer experience and boost your conversion rates. And the best part is that that’s very easy with Elementor.

So, learning how to customize the WooCommerce product page in Elementor will help you take your store to the next level. In this guide, we’ve seen a few examples of what you can do to create and edit the product page. But there are many other things you can do. With Elementor’s amazing drag and drop page builder and the huge number of WooCommerce widgets, you can make any kind of product page to fit your needs.

For example, you can include widgets such as Google Maps, contact forms for responses, testimonial carousels, and a lot more. You can also use pre-designed page templates. We recommend you play around with the options to discover everything that Elementor has to offer.

Ideas to improve your product page with Elementor

To help you in the process, here are some tips and ideas that you can use to ensure that you have an amazing WooCommerce Product page:

  • Remember to set up your product page so it looks good on both Desktop and Mobile devices
  • Explore Elementor’s typography options to change various text elements on every widget
  • Using fully designed blocks and templates is a swift way to set your Product page
  • Make sure your customized Shop page and your product page fit each other
  • Consider customizing your product page and enable a quick, direct checkout option for your products

For more information to make the most of Elementor and WooCommerce, we recommend you check out these guides:

Do you have any questions about how to use Elementor to customize your product page? Let us know in the comments section below! We’ll be happy to help you out.