Google Site Kit for WordPress Plugin – The Complete Guide

Do you want to analyze your site’s performance and have all the main metrics in one place? If so, you should check out Google Site Kit for WordPress, a free plugin that includes five of the most powerful Google services.

Introduction to Google Site Kit

Google has gone a long way in ensuring that your experience on the internet is as comfortable and smooth as possible. And this is from both a consumer and a provider perspective. While Google search engine provides users with the best way to search for whatever content they’re looking for, additional Google services have made life easier for site owners and content creators alike. Whether this is in the form of convenient advertisement services using AdSense or in the way of detailed site analytics with Google Analytics. Google has set up a wide array of flexible tools to help you improve your site and gain more viewers.

And thus, Google has come one step further, even more, to help you improve your WordPress website even more with its new Google Site Kit WordPress plugin. This plugin combines all the Google tools onto a single, convenient platform that allows you to combine all these tools seamlessly. Easily access every tool directly from your WordPress. No coding required! Google has taken another step in streamlining the use of all its services on WordPress with this fantastic plugin.

All the Google tools in one place

Google site kit WordPress - Site kit home

Google Site Kit essentially provides you with a singular, easy to manage plugin platform that gives you full control over all the Google services that you can use to improve your store. The full list of the supported Google services includes:

  • Search Console
  • AdSense
  • Analytics
  • PageSpeed insights
  • Tag manager

With these, you can easily guarantee the best performance for your website in terms of marketing, page speed, monetization, and SEO scores. But what’s genuinely the charm of this amazing plugin is that all of it is one, well-meshed location under your WordPress dashboard. No more hassle with managing various tools and snippets! With Google Site Kit for WordPress, you’ll ensure that improving your site isn’t a cumbersome task.

Let’s have a look at some of its features and see how Google Site Kit plugin can help you fully realize your website’s potential.

A look at the inside of Google Site Kit for WordPress

Google site kit WordPress - Site kit preview

After you successfully install the plugin and open Google Site Kit WordPress UI on your Dashboard, you’re greeted by a screen message asking you to set it up. Simply click Start Setup and with a few clicks, you’ll be ready to go. Then, you will have to log in to your Google account and provide the necessary permissions to the plugin. This requires Admin-level access, so make sure that you have the right permissions before you proceed.

Once you’re done signing in, you’ll have to go through the required terms and conditions for using this tool. After you’re ready, you can give the site kit its required permissions.

With this, you should be ready to go. And it is now time to open your website to the full extent of Google’s site management services.

Google Site Kit WordPress - dashboard ui

Google Site Kit’s Dashboard UI offers easy access to various tools and provides you with your site overviews. This includes details regarding site traffic, top content, and much more. Next, you need to add various Google services to the Site Kit dashboard. Simply head over to Settings under the Site Kit’s panel and click Connect More Services. Then, simply choose the services you want to add.

Now, let’s have a look at each service and see how they mesh with each other.

Search Console

Google Site Kit WordPress - Search console

Google’s Search Console offers an open view of how search-friendly your site is. This service provides you with an easy way to learn more about how Google shows your pages in the search results. With this information, you’ll learn how different meta content appears to viewers and many other dedicated search engine details designed to help you improve your website’s SEO. With this service, you can analyze how you can enhance your content so that it ranks better at the search results you’re aiming for.

Under the Search Console, you can easily view a wide range of detailed information regarding Search Results. This includes total clicks, total impressions, average CTR, and more. All this information is visualized using simple but effective graphing. You can also view the top queries for your site for a better idea about its current status in terms of search result ranking and how to improve it even further.

Google Analytics

 

Google Analytics is one of the prime services to collect live information regarding your website. This includes the count of visits, traffic, how users navigate, measure your website’s marketing and content performance, and much more. And Google Site Kit provides all the information from Analytics in a format that’s much easier to consume. For example, it provides you with details regarding audience overviews, sessions and views, bounce rates, and much. You can also learn how your site acquires views from various sources and focus on how to improve on multiple fronts.

Google Analytics offers a large set of dedicated data regarding your website views, and with collected information from other Google services, you can take the right steps to improve your store’s traffic. Additionally, you can see analytics data from individual pages on your site with just a simple click.

Google AdSense

AdSense allows you to access information regarding the monetization of your website and how much you get paid from ads. But that’s just the tip of the iceberg, there’s a lot more than you can learn from it.

AdSense provides you with valuable information such as estimated earnings, how well your ads are performing, and how various ads are paying out among other things. Compare and manage page views to clicks and CPC as well as page revenue per mille. You can even keep track of your current AdSense balance and take the right steps to improve their performance.

Pagespeed insights

Pagespeed Insights is a useful tool that analyzes your website’s performance in terms of how fast your pages load alongside detailed page speed performance benchmarks. You can analyze page performance on both mobile and desktop and extract useful information about what you should improve.

Pagespeed insights combine this data into a digestible format that makes it easier to understand. With that, you’ll know what steps you can take to make your viewer’s browsing experience better and smoother.

If you’re having trouble with your site speed, you can try some caching plugins for WordPress.

Tag Manager

Google’s Tag Manager lets you set up and manage little snippets of codes called Tags and combine information from various data sources.

Tag managers can be quite difficult to use, especially if you’re not used to detailed site management tools and you have many of them on your site. However, Google Tag Manager reduces the hassle of managing your tags and code snippets. And the charming thing about Google Site Kit is that you’re combining the Tag Manager with other analytics tools.

Using a single dashboard, you can manage both the means of collecting information and the data you receive using tags. The combination of these various open-source services is a game-changer for site developers.

Why use Google Site Kit WordPress Plugin?

Google sit kit WordPress - why use

We have just described Google’s web services for WordPress and how they can help you take your website to the next level. The great thing about Google Site Kit is that it allows you to collect and process all this data in one place.

And the best part is that Google Site Kit for WordPress is completely free! This tool integrates smoothly with WordPress and all its services. Additionally, it’s very easy to set up even for beginners. You won’t need to modify HTML files or add snippets of codes. Everything from the Search Console to your Tag Manager can be enabled and customized using your WordPress Dashboard.

As you can see, Google Site Kit can be a game-changer for your site. It provides you with many tools to analyze your site’s performance from one place.

Download Google Site Kit for WordPress

Are you ready to give Google Site Kit a try? You can download it for free from this link. If you want more information, you can visit the official Site Kit website.

Google Site Kit for WordPress: Final thoughts

All in all, Google Site Kit provides you with very powerful tools to improve your website. Even though it provides a lot of information, it’s very easy to set up and can be used for both beginners and advanced users. Whether you’re just contemplating using Google’s site management services or are already familiar with them, Google Site Kit is a must-have plugin.

Additionally, if you want to learn more about this plugin, you can consult the documentation here. You can also tell us your issues with this tool, and we’ll do our best to help you out.

And this certainly isn’t the end of it all. There are other services that Google could integrate onto the Site Kit. Hopefully, we can expect more integrations on WordPress including Facebook, YouTube, and other tech giants soon.

Let us know what you think about this addon. And if you have any experience using it, we’d love to hear from you.

Are you looking for ways to improve your site? Check out our post about the best WooCommerce plugins for 2020.